Area of expertise:


Job Description

Together we go beyond. 

The Analyst Relations manager plays a key role in partnering with the business to position Avanade as the leading Microsoft solutions provider, globally, across the analysts/analyst and third-party advisory firms that matter most to our business.
Through continual engagement with tier 1, 2 and niche analyst firms, the purpose of the role is to nurture and build strong, positive relationships with analysts through briefings, inquiries, rated/non-rated report participation and other events/forums that showcase our unrivalled expertise and experience.
Internally, the role’s purpose is to be a trusted guide and mentor to the business, championing analyst and third-party advisor engagement and providing insight and expertise to enable Avanade’s leaders to share content in the most impactful way.
Key Responsibilities:
  • Work closely with Marketing and business leads across the organization to develop and manage targeted tier 1 analyst engagement through briefings, inquiries and research report participation
  • Identify, track and maintain a calendar of relevant tier 1 rated research reports, and working with marketing and business leads to evaluate qualification
  • Lead on coordination/completion of rated reports
  • Identify relevant tier 2/3/niche analyst firms globally (and locally) to establish and develop relationships
  • Manage commercial relationships with key analyst firms
  • Identify, establish and develop relationships with key third-party advisor firms
  • Collaborate and coordinate with Accenture and Microsoft AR teams to deliver joint briefings to target analysts, and participate jointly in relevant rated reports
  • Work with internal marketing stakeholders to develop and deliver targeted AR programs across LoB, industry-specific, Advisory and corporate areas of the business
  • Educate business stakeholders on the value and impact of analyst relations to their specialist areas, and Avanade as a whole
  • Managing the timetable of future rated and unrated analyst reports and working with marketing and business stakeholder to determine Avanade participation.
  • Own the analyst engagement tracking process
  • Internal sharing/amplification of analyst reports/content
  • External amplification of analyst report/content
  • Identifying and implement new ways to engage with analysts directly and indirectly (e.g. through social media channels)
Skills and Qualifications:
  • 7+ years analyst relations experience, preferably in IT/Services industry
  • Ability to juggle multiple programs/projects simultaneously
  • Ability to work in pressurized situations and deliver under tight timelines
  • Strong project/program management
  • Senior stakeholder management
  • Working in a global organization
  • Responsive, collaborative, and hands-on team player
  • Strong communication and influencing skills
  • Collaborative approach, working in partnership with campaign marketing and area marketing team.
  • Comfort working in ambiguous situations and ability to problem-solve
  • Strong organizational skills and attention to detail with the ability to manage multiple stakeholders
  • Knowledge of Microsoft enterprise technologies, including Microsoft Office
  • Bachelor’s degree in Marketing or related discipline
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About Avanade

Avanade is the leading provider of innovative digital, cloud and advisory services, industry solutions and design-led experiences across the Microsoft ecosystem. Every day, our 59,000 professionals in 26 countries make a genuine human impact for our clients, their employees and their customers. 

We have been recognized as Microsoft’s Global SI Partner of the Year more than any other company. With the most Microsoft certifications (60,000+) and 18 (out of 18) Gold-level Microsoft competencies, we are uniquely positioned to help businesses grow and solve their toughest challenges.

We are a people first company, committed to providing an inclusive workplace where employees feel comfortable being their authentic selves. As a responsible business, we are building a sustainable world and helping young people from underrepresented communities fulfil their potential. 

Majority owned by Accenture, Avanade was founded in 2000 by Accenture LLP and Microsoft Corporation. Learn more at