United States


Atlanta, Boston, Charlotte, Dallas, Houston, Los Angeles, Miami, Nashville, Philadelphia, San Francisco, Seattle, Washington DC

Area of expertise:


Job Description

Digital Sales - Senior Analyst, North America

Job Summary 

This role handles generating, qualifying, and converting leads to opportunities within an assigned industry. This role is expected to work with our strategic partners and NA (North America) marketing to build a healthy sales pipeline.  


Lead Generation and Qualification Responsibilities 

Build a healthy pipeline and source sales opportunities by creating drip campaigns, emailing, following up on leads, and responding to marketing and partner leads. 

Review and qualify leads from marketing or partners for further development. 

Engage buyers through relevant channels such as digital content, social media, events, campaigns, queries, email, and webinars with a view to moving them through the buyer journey into qualified leads.  

Sales Conversion Responsibilities 

Pursue and convert leads to achieve quota targets. 

Find and set up relationships with new business prospects. 

Deliver insight, manage customer objections, and suitably position our sales plays to maximize sales.  

Data Management and Analysis Responsibilities 

Research accounts and identify the key players and sales opportunities. 

Follow and analyze industry trends to identify selling opportunities. 

Develop prospect intelligence including company background research and other pertinent lead information. 

Enter, update, and maintain CRM information on leads, prospects, and opportunities. 

Maintain market knowledge including competitive products, pricing, and policies. 

Maintain data quality and confidentiality.  

Collaboration Responsibilities 

Coordinate with marketing teams to ensure brand consistency in customer outreach efforts. 

Coordinate with associated sales manager to align selling efforts. 

Establish and maintain a working relationship with partners. 

Share qualified leads with the broader team.  

Ensure follow-up by passing leads to appropriate team members with suitable calls to action. 

Skills and Experiences

Required Skills and Experiences 

0-3 years of inside sales or business development experience.  

Excellent written and verbal communication skills. 

Comfortable thriving in a high-volume setting. 

Excellent at administrative tasks (follow-up emails, agendas, minutes, etc.) 

Ability to use a CRM system and update details on calls and next steps. 

Does not interrupt and is a good listener and note-taker. 

Enjoys researching companies, people, solutions, products, etc. 

Will need to complete the following technical certifications in 6 months: 

Microsoft 365 fundamentals 

Dynamics 365 CRM fundamentals 

Azure fundamentals 

Data fundamentals 

Security Fundamentals 

Dynamics 365 ERP fundamentals 

Educational Background 

Bachelor’s degree required. 

Avanade requires all new hires to be fully vaccinated against COVID-19 as a condition of employment. Avanade will consider requests for medical or religious accommodation to this vaccination requirement on an individual basis.

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About Avanade

Avanade is the leading provider of innovative digital, cloud and advisory services, industry solutions and design-led experiences across the Microsoft ecosystem. Every day, our 59,000 professionals in 26 countries make a genuine human impact for our clients, their employees and their customers. 

We have been recognized as Microsoft’s Global SI Partner of the Year more than any other company. With the most Microsoft certifications (60,000+) and 18 (out of 18) Gold-level Microsoft competencies, we are uniquely positioned to help businesses grow and solve their toughest challenges.

We are a people first company, committed to providing an inclusive workplace where employees feel comfortable being their authentic selves. As a responsible business, we are building a sustainable world and helping young people from underrepresented communities fulfil their potential. 

Majority owned by Accenture, Avanade was founded in 2000 by Accenture LLP and Microsoft Corporation. Learn more at